Why glare?

We build brands that don’t just look different.

They perform differently.

At Glare, every decision is driven by strategy, creativity, and business goals.

We help ambitious companies create brands that inspire trust, connect with people, and unlock new opportunities for growth.

Because great branding isn’t decoration. It’s a business advantage.

The team

Numbers and roles,not names and headshots.

Strategists, designers and production specialists, 40+ people working as one team, with no hand-offs between departments. One brief, one room, one owner from first question to final delivery.

Strategy & research

Market, category and consumer work that decides the direction before a single pixel moves.

Design & art direction

Identity, packaging and environment designers who build systems, not one-off layouts.

Production & press

Prepress, materials and on-press supervision so the approved file is the shipped product.

Client partnership

One accountable lead per brand, timelines, budgets and decisions in a single thread.

Hand-offs

Strategy, design and production sit in the same review, nothing gets lost in translation.

Owner per project

You always know who to call, and they always know the full picture.

Years of practice

Four studios, Riyadh (2011), Vienna (2017), Lisbon (2019) and New Cairo (coming soon), running to one standard.

How we work

From ideato shelf, in one room.

Five steps, one team. Nobody hands the work over a wall — the person who set the strategy is in the room when the press starts running.

01
Listen & diagnose
We start with your numbers, your margins and your real problem — not the brief you were told to write. Strategy, design and production all sit in this first session.
Output: a written problem statement you sign off
02
Research & position
Category, competitor and shopper research turns into one defensible position and the message hierarchy everything else hangs on.
Output: positioning and messaging platform
03
Design the system
Identity, packaging or environment designed as a system that scales across SKUs, sizes and channels — reviewed with production from the first concept, so nothing gets designed that can't be made.
Output: approved system and master files
04
Prototype & prove
Physical mock-ups on the final stock, colour proofs and shelf tests. You hold the thing before you commit to a full run.
Output: signed physical sample
05
Produce & supervise
Our own team manages prepress, suppliers, press checks and delivery. What you approved is what arrives — same colour, first run to last shipment.
Output: delivered work, on spec and on date

Next step

Book a consultation

A 30-minute call with a strategist and a production lead. You leave with a direction, a realistic timeline and an indicative number — no obligation.

A note fromour founder

It started with a feeling, not a business plan.

MR. AB, Founder of Glare Studio — MR. ABFounder & Creative Director

“I didn’t start GLARE from a business plan. I started it from a feeling the quiet frustration of seeing brands with real soul get lost on the shelf, simply because nobody told their story properly.
I grew up around print rooms and packaging lines, watching an idea travel from a rough sketch to something a person actually holds in their hands. That moment never stopped moving me. It’s still the reason I come to work.
We believe strong brands don’t just look good they perform, resonate, and grow. So we listen first. We ask about your customers, your margins, your fears, the thing you’d never put in a brief. Then we combine research, culture and craft until the answer feels obvious and unmistakably yours.
When you work with us, you’re not handing your brand to an agency. You’re sitting next to people who take it as personally as you do. That’s the promise. Everything else is just execution and we’re very good at that too.”
Mr. ABFounder & Creative Director, Glare Studio

Studios